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Featured on LinkedIn: Building Your Professional Brand

Let's talk about the importance of #professionalbrand. โฌ‡๏ธ A quick background about me: I worked at a marketing agency for 3๏ธโƒฃ years. And during my time there, I did marketing for alllll kinds of businesses -- from technology, to accounting, to manufacturing, to autobody, to consumer goods, to real estate, and so on. My job, in […]
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Featured on LinkedIn: Screw Imposter Syndrome. Believe in Your Success.

What's holding you back from doing what you REALLY want to do? โฌ‡๏ธ โœฆ Is it just not the right time?โœฆ Is it finances?โœฆ Is it the lack of know-how?โœฆ ... Or something else? We all have a 'thing' in mind, right? But no matter what that thing is, we have yet to do it […]
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Featured on LinkedIn: When to See Results with Marketing Efforts

As a #marketer, the most common question I get from clients is "How long is it going to take for my brand to see results?" What I want to respond with (as a naturally competitive and impatient person): "If not today, then tomorrow!" But the truth is, no one really knows that answer. If we did, […]
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Featured on LinkedIn: Networking is Antique. Start Building Genuine Connections

Forget #networking. Start making genuine #connections with people. The difference between the two is that networking has a short lifespan that typically doesn't exceed the 9-5, whereas relationships are more long-term, if not forever. Additionally, networking feels transactional; connecting feels relational. The key to building genuine connections is actually quite simple: Listening. ๐Ÿ‘‚ I would also contend that […]
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Featured on LinkedIn: Working From Home Office

You may find these studies surprising... I somewhat did. โฌ‡๏ธ A study by Clutch found that an aesthetically pleasing #workplace can have a positive impact on a worker's #jobsatisfaction and #workproductivity. ๐Ÿ‘€ Beyond that, a beautiful #office space is also a reflection of your #companyโ€” just like your #branding.  While most of us are #workingfromhome, it's still helpful to think about what kind of effect […]
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Featured on LinkedIn: Businesses should have ownership over their digital ๐—ฎ๐˜€๐˜€๐—ฒ๐˜๐˜€.

Businesses should have ownership over their digital ๐—ฎ๐˜€๐˜€๐—ฒ๐˜๐˜€. โœ… And yes, I intentionally said ๐˜ข๐˜ด๐˜ด๐˜ฆ๐˜ต๐˜ด because they can "contain economic value and/or future benefit," according to Investopedia's definition. These digital assets includeย #logos, social media profiles, companyย #websites,ย #emailย themes, data, images, audio, video,ย #blogs, and more. And while it's not a super controversial statement to say, so manyย #businessesย don't actually […]
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Featured on LinkedIn: How do you define risk?

How do you define ๐—ฟ๐—ถ๐˜€๐—ธ? โš ๏ธ Is it the ๐˜ธ๐˜ฐ๐˜ณ๐˜ฅ that rushes into your head when you're about to do something ๐™ฃ๐™š๐™ฌ? Or ๐™ค๐™ช๐™ฉ ๐™ค๐™› ๐™ฉ๐™๐™š ๐™ค๐™ง๐™™๐™ž๐™ฃ๐™–๐™ง๐™ฎ? Is it the ๐˜ง๐˜ฆ๐˜ฆ๐˜ญ๐˜ช๐˜ฏ๐˜จ that stops you from doing anything ๐™š๐™ญ๐™˜๐™ž๐™ฉ๐™ž๐™ฃ๐™œ? Or making significant decisions? I hear you. ๐Ÿ™‚ But, the ability to take risks is actually very […]
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Featured on LinkedIn: Running a business is vulnerable

Running a business is ๐™ซ๐™ช๐™ก๐™ฃ๐™š๐™ง๐™–๐™—๐™ก๐™š. ๐Ÿ˜ณ Despite many of us having ๐˜ฑ๐˜ฆ๐˜ณ๐˜ง๐˜ฆ๐˜ค๐˜ต๐˜ช๐˜ฐ๐˜ฏ as the subconscious goal, it's not realistic.ย No one has the rulebook on how to be successful. And thereโ€™s nothing worse than someone who's ๐˜ข๐˜ง๐˜ณ๐˜ข๐˜ช๐˜ฅ to make a mistake, due to feeling exposed. Take it all in strides and acknowledge the vulnerability for what […]
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Featured on LinkedIn: Writing for easy reading

Which block of text is easier to read? โฌ‡๏ธ -- ๐—ข๐—ฝ๐˜๐—ถ๐—ผ๐—ป ๐Ÿญ: "In the market for a change? Is it finally time to take control of your digital footprint? We might know a marketing company that could help. The secretโ€™s out! Itโ€™s us. With everything youโ€™re doing for your business, you donโ€™t have the time […]