Featured on LinkedIn: Building Your Professional Brand
Let's talk about the importance of #professionalbrand. โฌ๏ธ A quick background about me: I worked at a marketing agency for 3๏ธโฃ years. And during my time there, I did marketing for alllll kinds of businesses -- from technology, to accounting, to manufacturing, to autobody, to consumer goods, to real estate, and so on. My job, in […]
Featured on LinkedIn: A note on Real Estate Marketing
Did anyone buy a house in 2021? ๐โโ๏ธ I did! I know what you're probably thinking... "WHAT! You're a crazy person! You must have overbid by at least $15k!" Nope! In fact, we got the house for asking price with zero competition. ๐คฏ Why? Because hardly anyone showed up to the seller's open house. (We […]
Featured on LinkedIn: Storytelling sells and here’s how
As a child, I was never much of a ๐ณ๐ฆ๐ข๐ฅ๐ฆ๐ณ. But, I loved ๐ธ๐ณ๐ช๐ต๐ช๐ฏ๐จ stories. That's still true for me today. At 25, my version of ๐ณ๐ฆ๐ข๐ฅ๐ช๐ฏ๐จ is listening to an audible or a podcast. And I'veย created a career out of ๐ด๐ต๐ฐ๐ณ๐บ๐ต๐ฆ๐ญ๐ญ๐ช๐ฏ๐จ through the written word, video, photo, design, and more. So, after all of […]
Featured on LinkedIn: Photography can make or break your marketing
"A photo is just a photo, right? It doesn't make that much of a difference to our marketing efforts. Just throw a stock photo in there." ๐ฉ๐ฉ๐ฉ โ said no marketer EVER, and for a good reason. Being ๐ถ๐ป๐๐ฒ๐ป๐๐ถ๐ผ๐ป๐ฎ๐น with the images you create and choose for your blogs, social media, landing pages, etc. will […]
Featured on LinkedIn: 5 ways to repurpose content for new audiences
Are you creating content for one purpose or channel only? Tisk, tisk! It's time to do better. Your content will thank you. โค๏ธ Here are 5 ways to repurpose content for new audiences ๐ Click here!
Featured on VoyageSTL Magazine – Hidden Gems: Meet Holly Wentworth of Hapacity Marketing
I'm so incredibly excited to be featured as a hidden gem in the VoyageSTL Magazine. My company,ย Hapacity Marketing, has been a dream of mine for years and years until finally, I decided to take the leap in 2021. I'm so grateful every day that I did. I owe it to all of the people I've […]
Featured on LinkedIn: Client Video Editing Work
The other day, someone asked me how business is goingโฆ I responded with, โThings are ๐ฏ๐๐๐ but ๐ด๐ฟ๐ฒ๐ฎ๐,โ as I always do because I get this question a lot. Yet, this time, I followed it up with a deeper reflection on what that really meant for meโฆ When things are โ๐ฏ๐๐๐,โ it means job security. […]
Featured on Go Solo Subkit โ Potential to Achieve More – Hapacity Marketing
So excited to be featured on GoSolo's blog, where I reflected on what I do as an entrepreneur and, more importantly, why I do itโ plus a few tips on how to do it yourself. Here's a short snippet from the post: ๐ "I'm motivated by the fact that I don't fit the stereotype of […]
Featured on LinkedIn: Don’t DIY Marketing If You Don’t Have To.
I don't hide from the fact that anyone could do marketing. Anyone could post on social media. Anyone could write a blog post or a landing page. Anyone could film a video on their iPhone. Everybody knows this. ๐ What I or any other marketer does is not rocket science. And oftentimes, entrepreneurs DIY the […]