Featured on LinkedIn: Photography can make or break your marketing
"A photo is just a photo, right? It doesn't make that much of a difference to our marketing efforts. Just throw a stock photo in there." 🚩🚩🚩 — said no marketer EVER, and for a good reason. Being 𝗶𝗻𝘁𝗲𝗻𝘁𝗶𝗼𝗻𝗮𝗹 with the images you create and choose for your blogs, social media, landing pages, etc. will […]
Featured on LinkedIn: A small pond to a big river
Hi there! I wanted to reintroduce myself to any new followers. 🤍 (𝘉𝘛𝘞, 𝘵𝘩𝘢𝘯𝘬𝘴 𝘧𝘰𝘳 𝘣𝘦𝘪𝘯𝘨 𝘩𝘦𝘳𝘦!) I'm Holly— the Owner & Founder of Hapacity Marketing, which is a St. Louis-based marketing company. For 18 years of my life, I lived in a super small town in Maine, where life was a lot slower. But, I've […]
Featured on LinkedIn: Personal branding and job security
When you're well-known and making a difference, you will always have job opportunities. ✅ You will always be employable. ✅ You can go to the places you want to go. ✅ You can create your "what if" future. What are you waiting for?
Featured on LinkedIn: Rejection in business
Running your own business means facing the occasional rejection. ❌ Whether it's a client not liking the work you created or not wanting to partner with you at all. Creativity is art and it's subjective. Not everyone will love it. Not everyone will get it like you do. And when you're a creative-minded person, it […]
Featured on LinkedIn: Recap of my 2021 learnings
We can all agree... 2021 was a wild ride. Which of my learnings resonates with you the most? Drop a number below. ⬇️ Social Media - Hapacity (1)
Featured on LinkedIn: 2022 is our year
2022 is our year. There, I said it... 𝘸𝘩𝘪𝘤𝘩 𝘮𝘦𝘢𝘯𝘴 𝘪𝘵 𝘪𝘴 𝘯𝘰𝘸 𝘢 𝘧𝘢𝘤𝘵. 😉 — I saw this quote the other day and was super inspired by it. I figured you all might love it just as much. ❤️
Featured on LinkedIn: Why do you do what you do?
What brings you joy? Why do you do what you do? 👇 #freelancemarketing For me, it's the 𝘁𝗶𝗺𝗲 I get back to spend with the ones I love. This past week/weekend, my mom drove the 21 hours from Maine to St. Louis to spend time with me (and my brother). The occasion? To find 𝘵𝘩𝘦 𝘥𝘳𝘦𝘴𝘴 […]
Featured on LinkedIn: Creating a social media strategy
Happy Monday! Let's talk about the steps to 𝐜𝐫𝐞𝐚𝐭𝐢𝐧𝐠 𝐚 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲. Anything to add? Drop a comment below. 👇 If you like this content, give me a follow. ❤️ Click here!
Featured on LinkedIn: Writing prompt
Happy Friday! Let's try a fun writing prompt: What color do you feel like today and why? Drop a comment below 👇 I'll start. Today, I feel like a pinkish red— like the primary color of Colibri Group's new branding. I choose this color because it symbolizes a lot of things that I'm feeling: love, excitement, and stress. […]