Are your marketing efforts worthy of a πππππ π πππ?
Here are a few ways to create sexier content:
β¨ 1. Embrace controversy.
Tip: Make sure it’s tasteful and doesn’t damage brand reputation. Impressions matter.
β¨ 2. Tell stories.
Tip: The best stories progress towards a central moral or message. What’s the end game?
β¨ 3. Speak like a real person.
Tip: Casual tones and humor are inherently more relatable. But, make sure it’s consistent with your brand guide.
β¨ 4. Add credibility with stats and facts.
Tip: Make sure you’re citing from a credible sourceβ not just any Joe Schmo. No one likes a BSer.
β¨ 5. Use scroll-stopping imagery and video.
Tip: Again, make sure it stays within your brand guide. Choose colors and styles that break up the noise.
After using these 5 tips for some time, your content will look a lot more like ππππππππ-ππππππππ. π
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Anything to add? Drop a comment below. π
